SBA Communications – Executive Leadership Diversity (2021)

Outcome: Subsequent to a high 45% vote for our proposal on executive leadership diversity in spring 2020, we refiled in Fall  2020 after additional attempts for dialogue failed.   In December, IPG reached out to us after publishing its first comprehensive CSR report.  In the report the company states that “the diversity of our executive team does not yet reflect that of our workforce.” The report discloses that women, for example, comprise 30% of its board, 35% of its workforce and 22% of the top three EEOC categories, yet  are not represented at the most senior level.  Initiatives to expand diversity include a focus on hiring with a  requirement that  search firms seek female and diverse candidates, closing the promotion gap by developing internal candidates for executive openings, formalizing board oversight, among other initiatives.  As a result of these disclosures and commitments we withdrew the proposal.

WHEREAS: We believe that diversity, inclusive of gender and race, are critical attributes of a well-functioning executive team and necessary to meaningfully drive diversity throughout an organization.

Currently, the leadership team of SBA Communications has no gender diversity.  

The business case for workforce diversity is compelling. McKinsey & Company found in 2015, 2017, and again in 2019 that companies with highly diverse executive teams had higher returns on equity and earnings performance than those with low diversity. Further, McKinsey reports that the likelihood of financial outperformance has strengthened over time. ISS Analytics examined companies where the CEO had a tenure of at least three years and found companies that combined gender diversity in the boardroom and the C-Suite showed, overall, the best results in terms of risk-adjusted quality of performance. (ISS Analytics /Governance Insights/October, 2018)

Yet, the number of women and people of color in leadership roles remains low. Nine percent of top executive roles in the Russell 3000 are held by women. Black people hold just 3 percent of executive or senior-level roles, according to Equal Employment Opportunity Commission data. 

Racial discrimination and violence leading to protests in nearly every corner of the U.S. in 2020 has compelled more corporate leaders to examine current practices and set quantitative diversity goals, specifically for racial and ethnicity diversity. For example, Alphabet, Wells Fargo, Starbucks, and Citigroup announced diversity goals to expand diversity in the executive ranks. Alphabet’s Google committed to increase underrepresented groups in leadership by 30 percent by 2025 and Starbucks states that in five years it wants each of the five job levels in its corporate group to be comprised of at least 30 percent people of color. 

SBA Communications has strengthened diversity on its board of directors. It is time to extend focus and accountability to building diversity in its leadership ranks. 

RESOLVED: Shareholders request that the Board of Directors prepare a report (at a reasonable cost, in a reasonable time, and omitting confidential information) providing its assessment of the current state of its leadership team diversity and if and how it plans to make the company’s leadership team more diverse in terms of race, ethnicity, and gender.

Supporting Statement: A report adequate for investors to assess SBA Communications’ strategy and performance could include disclosures such as use of “Rooney Rule” practices, and hiring, retention and promotion rates of women, Black, Indigenous and people of color across employment.







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